I work in an office where there are well over 100 people. This gives me an opportunity to observe some interesting phenomena among my co-workers. One of these what colour people wear to work. Last Friday seemed to unofficially be brown t-shirt day. Today, it's wear black. The weather today is cool and grey, so perhaps that has affected people's moods and their choice of what to wear. It may also be that the clothing stores near work have mannequins and photos of people dressed in black and white.
I've done a quick Google to try to see if anyone has studied how and why people gravitate towards certain colours, but haven't found anything yet to explain it (beyond the effect of marketing). If you've found something or have an opinion, go ahead and post a link in the comments.
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